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December 2023
Wassailfest
It's Time for Wassailfest! Downtown New Braunfels Thursday, December 7 ~ 6:00 pm Join us for all the fun! Caroling on the bandstand and on Seguin Street from 6:00 - 8:30 Food available from non-profit booths The 2023 edition of the official Wassailfest tasting mugs will only be available at the Downtown Association booth, but you can reserve yours now and pick them up at Wassailfest. We sold out last year, so don't wait! Reserve your mug HERE! A free shuttle will…
Find out more »February 2024
Sophienburg Presents Burger Ball
Come dance the night away at the Chandelier of Gruene to the upbeat fun of Jay Eric and Rumor Town. Celebrating the Bürger Ball, which was a local social tradition starting in the early 1900s through 1970, this event will have you grabbing your dancing boots for a great night of fun! Food and drink will be provided with your ticket purchase, and all proceeds from the ticket sales benefit The Sophienburg Museum & Archives.
Find out more »April 2024
2024 Spring Fashion Plate
The Downtown Association’s annual Fashion Plate will be held Thursday, April 25 at Krause’s Cafe from 11:30 am to 1:00 pm. Enjoy a special chef prepared luncheon while seeing the latest spring and summer fashions from Downtown’s best shops. Luncheon will include -Spring salad with mixed spring greens, blueberries, pistachios, feta, cucumber, champagne vinaigrette Chimichurri Chicken with pea puree and roasted baby carrots Glass of wine Water, Tea, Coffee or Soda Dessert Tickets are $55.00 for individual seats or $350.00…
Find out more »July 2024
Downtown July 4 Patriotic Parade and Program
Come celebrate America’s Birthday in Downtown New Braunfels as we present an old-fashioned, small-town parade followed by a short patriotic musical program provided by the New Braunfels Community Band on Main plaza. Parade kicks off at 9:15 a.m. Wear your most star-spangled attire, bring the family and lawn chairs for a grand old flag-waving celebration. Parade route begins at Castell and Bridge, on to San Antonio, around the Plaza and disbands at Seguin and Zink.
Find out more »First Friday
Join us for First Friday in Downtown New Braunfels! Enjoy late-night shopping, free beverage samples and fantastic prizes and giveaways! Join us at the three official Downtown prize stops, where you can sample adult beverages, get your prize card stamped, and be entered in our drawing for a First Friday Downtown Prize Package.
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